Enterprise SEO Software Pricing in 2026: What 8 Tools Cost and What Is Quoted Only on Request

Enterprise SEO software is one of the hardest things to price-check, because many vendors do not publish a price at all. This page reports only what each vendor's own pricing page showed when we read it, between 7 and 8 November 2026. Where a vendor shows no price, we say so instead of guessing. Prices change often and depend on your country, so confirm on the vendor's page before you decide.

Enterprise SEO Software Prices at a Glance (Read November 2026)

These four vendors publish plan prices. Currencies are as shown on each page.

ToolPlanPrice shownMain limits shownFree trial
SemrushSEO€112.52/mo billed annually (€134 monthly)5 websites, 500 keywords tracked daily7 days on paid plans, plus a free plan
SemrushStarter€158.40/mo billed annually (€190 monthly)5 websites, 500 keywords daily, 50 AI prompts daily7 days
SemrushPro+€238/mo billed annually (€286 monthly)15 websites, 1,500 keywords daily, 100 AI prompts daily7 days
AhrefsLite€119/mo750 tracked keywords, 150 AI prompt checks, 1 usernot stated on the page
AhrefsStandard€229/mo2,000 tracked keywords, 300 AI prompt checks, 1 usernot stated on the page
AhrefsAdvanced€419/mo5,000 tracked keywords, 600 AI prompt checks, 1 usernot stated on the page
ScrunchStarter$250/mo billed annually ($300 month-to-month)350 custom prompts, 3 user licenses7 days, no card
ScrunchGrowth$417/mo billed annually ($500 month-to-month)700 custom prompts, 5 user licenses7 days (Starter trial)
seoClarityResearch & Contentfrom $2,500/mo (£1,800)priced by domains and keywords trackedfree trial button on the page
seoClarityTechnical SEOfrom $3,200/mo (£2,400)priced by domains and keywords trackedfree trial button on the page
seoClarityEnterprisefrom $4,500/mo (£3,600), 5,000+ keyword queriespriced by domains and keywords trackedfree trial button on the page

Three cautions on that table. First, Ahrefs does not label its prices as monthly or annual on the page; its sign-up links use monthly billing and the page says "Pay annually, save up to 17%". Second, seoClarity's own footnote says its prices are "representative as of October 11, 2022", so treat them as a floor from an old list, not a current quote. Third, Scrunch's annual price carries the 17% discount the vendor states, and its extra seats cost $25 a month each.

Enterprise SEO Tools That Quote Only on Request

These vendors showed no price on the pages we read. For each, we quote what the page does say.

ToolWhat the pricing page showsTrial or demo
ConductorThree plans (Essentials, Growth, Enterprise) with limits such as tracked keywords and pages analyzed, a usage-based pricing philosophy, no amounts"Try for Free" on Essentials, "Contact Sales" for Enterprise
BrightEdgeThe pricing address served a demo-request page, with no plans and no amountsDemo only
ProfoundA free trial and a custom Enterprise plan, no amounts7-day trial with 50 prompts run daily; Enterprise via "Get a Demo"
Semrush Advanced and Enterprise"Custom"Request a demo
Ahrefs Enterprise"Talk to us for tailored solutions"Talk to sales

Any article that lists a BrightEdge or Conductor monthly price without a source is repeating a guess. Ask each vendor for a written quote, and for the three numbers in the section on costs below.

What Drives the Price of SEO Software

Reading the pages side by side, the price moves with a few measurable limits. Keywords tracked: Semrush goes from 500 to 1,500 tracked keywords a day across its tiers, and Ahrefs from 750 to 5,000. Projects or websites: Semrush lists 5 to 15 websites, and Conductor lists 3 to 10+ tracked websites. AI prompts: Semrush Starter tracks 50 prompts a day and Pro+ 100, Ahrefs includes 150 to 600 AI prompt checks by plan, and Scrunch sells plans by custom prompts (350 or 700). Users: Ahrefs includes 1 user and charges for more (from €37.4 a month for each of 2 added users on Lite), Semrush extra users start at €43 a month, and Scrunch seats are $25 a month. AI add-ons: Ahrefs lists a Brand Radar AI add-on from €179 a month. For seoClarity, the page says packages are priced on the number of domains and keywords tracked.

The Tools, One by One

Semrush publishes the clearest ladder: SEO, Starter, Pro+, then custom Advanced and Enterprise, with annual billing saving up to 17% and a free plan with one demo project. Ahrefs shows three self-serve plans and a custom Enterprise, with a lower-priced Starter and a free tier for limited use. seoClarity is the enterprise-focused option that does publish starting prices, but they are dated October 2022 and the final quote depends on your domains and keywords. Conductor shows what each tier includes (for example 500, 5,000 and 60,000+ tracked keywords from Essentials to Enterprise) but no amounts. BrightEdge shows a demo request and nothing else on its pricing address. Profound and Scrunch are AI visibility platforms: Profound offers a 7-day trial and a custom Enterprise plan tracking up to 9 answer engines, and Scrunch publishes Starter and Growth prices.

Rocketito belongs to a different category, and the comparison should say so. It does not replace a research suite with a large backlink and keyword database. It writes and publishes SEO articles to your website (31 a month on the monthly plan, 62 a month on the annual plan), includes keyword research, a content calendar and an AI visibility tracker, and costs $79 a month billed monthly or $47 a month billed annually, with a 3-day free trial and cancellation at any time. Many teams pair one research suite with a tool that does the writing and publishing.

Costs the Pricing Pages Do Not Show

The monthly price is rarely the whole bill. These items come from what the vendor pages say, plus questions worth asking in writing. Extra seats: Ahrefs, Semrush and Scrunch all charge for users beyond the included ones. Add-ons: Ahrefs lists AI prompt packages and a Report Builder add-on separately. Data integration: seoClarity's page says historical ranking data integration "may incur an additional cost depending on the agreement". Onboarding: seoClarity's page says an onboarding plan is included, with a Client Success Manager. For the vendors that publish no price, ask what onboarding and training cost and how long onboarding takes.

Before you sign, get written answers to these questions: What triggers an overage and what does it cost per unit? Is the price fixed for the contract term, or can it rise at renewal? How long is the contract and how much notice is needed to cancel? What happens to your data if you leave? Is AI visibility tracking included in your tier, or an upsell?

How to Compare Two Tools With Your Own Numbers

Use one formula for every tool: first-year cost = monthly price x 12 + onboarding or setup + extra seats + add-ons. With the published figures, the monthly price alone gives these annual amounts: Semrush SEO €112.52 x 12 = €1,350.24, Ahrefs Standard €229 x 12 = €2,748, Scrunch Starter $250 x 12 = $3,000, seoClarity Research & Content from $2,500 x 12 = $30,000, and Rocketito $47 x 12 = $564 on the annual plan. Those are floors, not quotes: add your extra users and the add-ons you need. A tool that costs more is only better if it gives you something you will use, such as more tracked keywords, more sites or a team workflow.

Which Type of Tool Fits Which Team

If you are one person or a small team doing SEO yourself, a self-serve suite such as Semrush or Ahrefs gives you research and tracking at a published price, and Google Search Console is free for first-party data. If you manage many sites or thousands of pages and have analysts, an enterprise platform such as seoClarity, Conductor or BrightEdge may be worth the quote process. If your main need is to track how AI answers mention your brand, Profound and Scrunch are built for that. If the real bottleneck is writing and publishing consistently, a tool like Rocketito covers that job at a much lower monthly cost, and it can run alongside a suite.

For more on enterprise AI search visibility, see our enterprise AEO tools guide, our enterprise AI SEO platform pricing breakdown and our Conductor pricing comparison.

Compare your current SEO cost against an AI-native alternative Rocketito writes and publishes 31 SEO articles a month to your website. 3-day free trial, cancel anytime. Compare Your Current SEO Cost

How We Checked This

We read each vendor's own pricing page on 7 and 8 November 2026: semrush.com/prices, ahrefs.com/pricing, seoclarity.net/pricing, conductor.com/pricing, brightedge.com/pricing, tryprofound.com/pricing and scrunch.com/pricing. We did not read Moz's pricing page because it could not be retrieved, so Moz is not in this comparison. Amounts are shown as the vendor showed them, in the currency of the page we received, and we did not convert or estimate any price. Where a page showed no price, we wrote "not shown". Pricing and limits change often, and a page can show different prices in other countries.

Frequently Asked Questions

How much does enterprise SEO software cost in 2026?

It depends on the vendor. Among the pages we read on 7 and 8 November 2026, Semrush started at €112.52 a month billed annually, Ahrefs at €119 a month, Scrunch at $250 a month billed annually and seoClarity at $2,500 a month (a floor dated October 2022). Conductor, BrightEdge and Profound showed no price and quote on request.

Does BrightEdge publish its pricing?

Not on the page we read on 8 November 2026. Its pricing address served a demo-request page with no plans or amounts.

Does Conductor publish its pricing?

It publishes plan names (Essentials, Growth, Enterprise) and what each includes, with a usage-based pricing philosophy, but no amounts. Essentials has a free trial button and Enterprise says Contact Sales.

Which SEO tools include AI visibility tracking?

Semrush lists AI prompt tracking on its Starter and Pro+ plans, Ahrefs includes AI prompt checks on Lite, Standard and Advanced and sells a Brand Radar add-on from €179 a month, and Profound and Scrunch are AI visibility platforms. Allowances differ by plan, so compare the number of prompts.

Is monthly or annual billing better?

Annual billing is cheaper where a discount is shown (up to 17% at Semrush and Ahrefs, 17% at Scrunch), but it commits you for a year. Start with a trial or monthly billing until you have confirmed the tool gives you something you use.

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